MVA Solutions

The MVA Solutions marketplace is launching in September 2024! If you have a solution that independent media can use to survive and grow, pre-register it here.

MVA Solutions

With hundreds of users already using the MVA, and a target to reach thousands in 2025, MVA Solutions will soon be the place for any person or organization connected to independent media to find solutions and be found by those with great offerings.

The MVA - including MVA Solutions – is free to use and participate in. Solutions are offered on terms their providers set and manage.

What is a solution?

It could be anything: accreditations, advertising, consulting, courses, data, events, funding, investment, memberships, scholarships, technologies, training and more.

MVA Solutions - Find Solutions
 Find solutions

Who can offer solutions?

The marketplace has been designed so that any trusted user or organization – including independent media – can offer solutions. Independent media innovate every day and, in many cases, have tools and expertise that could be useful to others, sharing valuable knowledge and generating extra revenue.

Benefits

For media outlets
  • Find solutions from trusted sources.
  • Use the MVA’s Badges to attract opportunities from funders, investors, advertisers, agencies, technologists, support organizations and more.
  • Offer your solutions to others.
For solution providers
  • Find new partners and customers.
  • Turn your solution into a trust currency with the MVA’s Badges.
  • If you have data solutions, create an Integration with the MVA so users can combine with other performance data.

The Solutions marketplace is totally integrated into the MVA platform. Between now and early 2025, there will be a phased launch of three solution types: Listings, Badges and Integrations.

Listings

A simple description of what you offer, using text, images, one video embed, up to three images, four links, and five tags. You can specify which languages and locations are supported, also valid from and to dates.
Use for:
  • Events
  • Products and services
  • Funding opportunities
  • Available from launch

Pre-register your listing here, so it’s in the marketplace for launch in September.

Badges

Use for:
  • Course or program completion
  • Industry association membership
  • Certification / accreditation
  • Available in Q4 2024
Just like a listing, but with a badge image that can be added to a media outlet or user’s MVA Solutions profile to indicate an achievement that can bring trust and new opportunities. For each badge you offer, you have full control over who can show that badge in their MVA Solutions profile.

Badges are a currency of trust in MVA Solutions. When funders, investors, advertisers and others look for independent media to engage, they prefer the most trusted ones. A media outlet can earn badges for its organization, media brands, distribution channels and its people. Get badges to stand out in the crowd!

Integrations

This is where the MVA connects to third-party systems (just as it already does with Facebook, Google Analytics 4, Instagram, and YouTube) to either retrieve data or share it (only with users’ permission).
Use for:
  • Analytics and market data
  • Enabling media buying/investment agencies to find trusted media to advertise with (e.g. Ads for News)
  • Signaling use of trusted tools and technologies
  • Available in Q1 2025

A place to find media outlets

Any user or organization using the MVA can choose to become visible in the MVA Solutions marketplace, or decide not to, with advanced privacy and visibility features. The result will be a thriving environment where advertisers, funders, investors and more can find great media outlets to work with.

MVA Solutions - Find Media
Find Media

Grants

Great news: There is funding available for creating solutions for the MVA or integrating existing solutions. See our Annual Program Statement here (Category C).